What is included?
It depends on the package. Ads management includes the offer, creative, targeting, landing page, weekly optimization, and a weekly report. Beauty Biz AI setup includes the systems configured on your calendar and inbox, the knowledge base for your menu and policies, and 90 days of support. Coaching includes the calls, the decisions, and the accountability.
What do I need to provide?
Access to your booking calendar and social accounts, a current service menu with prices, your cancellation and deposit policy (or willingness to set one), photos of your work, and an ad budget paid directly to Meta or Google.
Who owns the ad account and the assets?
You do. Ads run in an ad account you own, the creative and landing pages are yours, and if we part ways you keep all of it.
What costs are separate from your fee?
Ad spend, paid directly to the ad platform. Any booking software you already use. Text message and phone number usage on Beauty Biz AI at cost. Nothing else.
How is performance measured?
Leads, booked appointments, attended appointments, and revenue, each defined so a cheap lead cannot stand in for a profitable client. You see the numbers every week, and Tony reviews them with you on the coaching calls.
What happens when something needs a human?
Every Beauty Biz AI system hands off to you or your front desk when it hits a question it should not answer, and tells you it did. Clinical questions at a med spa always go to the provider. Your account manager is one message away.